There is only one very important goal motivational speakers should see as a target – to motivate.
However, many motivational speakers still fail to achieve this goal at the end of their speech. For some, as long as they’ve finished on time, delivered the ideas, went through all the slides of the presentation, and bowed as the audiences applaud, that is ‘motivational’. But being considered a motivational lecturer is more than this, or it should be.
Leading the audience to a question of “what did I learn?” “How would it help me?” is significant. Yes, say the speech was something good, but a listener should ask himself, “Will it be applicable to my life?” “Will it be useful for me?”
There are so many kinds of motivational speakers. Generally they speak to motivate, to inform, to entertain, and to persuade. But at the end of the day, we realize many of them just speak to speak and so listening, for people, becomes hearing. Nodding and shaking of head becomes signals of politeness instead of approval.
So how can one say that a motivational speaker is truly doing his job well and hitting his target accurately? An excellent keynote- motivational speakers would be able to ask and answer these questions on his own;
1. Who are my audience?
Knowing and observing the audience is very important and helpful for both the speaker himself and for the spectators. Information about work and difficult bosses wouldn’t be relatable for teenagers. On the other hand, gadgets and internet wouldn’t be so much entertaining for the old people. Cars would be fancy for men. Shopping hits women well, and so on and so forth.
When a speaker knows the people watching and listening to him, he will be able to throw a joke they could actually laugh on as well as information they would agree or disagree with. If they can relate, they can react. Knowing the audience is also a fundamental skill so that a speaker will be able to design the style of delivery. He may ask himself, “Should it be a little informal and funny, or quite serious and technical? “
In this way he could easily segue from a funny story to a motivational lesson or from a serious tone to a success- anecdote.
2. Can they apply what I share?
People do not change totally overnight or even after hours of listening to a motivational speech. But even so, a speaker who aims to influence and inspire should be able to consider how his viewers and listeners can I play whatever he is saying or presenting on stage.
Giving specific examples for different kinds of people would really be helpful and ideal. He cannot tell a middle-aged man to be enthusiastic about his job because middle-aged people already know how the system in business works. Instead he could tell them alternatives such as when they feel unfulfilled; they could focus on other things that would make them feel less disappointed or at least would relieve their stress like taking a coffee break, talking to some interesting colleagues, or asking for vacation leave. He cannot advise a lady in her 20’s to make a list of her 10 – year plan. Instead, he could suggest for her to make short-term goals and focus on achieving them step by step.
The point is, he should practice variety and taking into account the rationality of the action basing from the situations of his audience.
3. Do I apply what I share?
Action speaks louder than words, as a cliche goes. Well, this is a principle many motivational speakers lack. Most of the time speakers present for the sake of speaking, standing and getting the job done for the compensation. A brilliant keynote-inspirational lecturer should also walk his talk or at least he should have tried the suggestions he shares his audience. His sincerity and passion will show if he speaks out his own experiences and the lessons he learned. This makes him become spontaneous and actually makes his message unique.
4. Have I motivated them?
A speaker cannot really track what happens in the life of each person who witnessed and listened to his speech. He may not learn what happened after the session but the viewer does. At the end, when the people have been motivated, the group might invite the keynote speaker again, or part of the audience may attend another speech session the speaker might have in the future. In the speaker’s perspective, he might feel that from how the audience look, react, or how they acknowledge his ideas in both subtle and reactive way. Most importantly, after conveying the message, he himself feels motivated to inspire more people. Visit here motivational-speaker-success.com for more knowledge about best keynote-inspirational lecturer.